Her new collection of lipstick for CoverGirl is called Katy Kat.
And Katy Perry appropriately enough wore cat ears to the launch of her new collaboration on Sunday in New York.
The 31-year-old sported a plunging lingerie inspired top black culottes as she sported the playful headwear.
The
hitmaker's gloss features darker shades, and in promotion of the
cosmetic Katy carried around a pair of fake lips in dark chocolate hue.
, this is the first time she has served as an artistic director for a line, and her influence won't go unnoticed.
'After several wonderful years of being the face, I now get to create the face!' she tweeted on Friday.
Goof off! The 31-year-old sported a plunging lingerie inspired top black culottes as she sported the playful headwear
If these lips could talk! The
hitmaker's gloss features darker shades, and in promotion of the
cosmetic Katy carried around a pair of fake lips in dark chocolate hue
Turning the tables on her! The pop sensation chatted with DJ Mia Moretti
Instead
of playing it safe with her first ad, Katy went for a
dominatrix-inspired look that included a fitted corset featuring
cutouts, fingerless white gloves that show off her long black nails, and
a small arrow in her ear.
The star modeled dramatic black winged eyeliner and matte black lipstick that are a sharp contrast to her porcelain skin.
Glamour girl: The star arrived with a fur wrap prior to the event
Fashionable arrival: She looked in fine form as she arrived at the event
Gorgeous: The Firework hitmaker was not afraid to use pastel make-up for the occasion
Gal pals: Katy and Mia were spotted leaving the party togther
Leading the way: She was joined by a man keeping her dry from the rain with an umbrella
Pretty: She flashed her signature smile while heading out
Downpour: She did her best to keep dry on the outing in the Big Apple
Beautiful in blue: The DJ sported a light blue denim jacket over a flowy dress in the same colour
Raining on her parade? Katy had an anxious look on her face at one point while heading out
Bundled up: She certainly looked cosy in the white fur shawl
Hanging out: She was spotted posing with another patron at the event
Speaking to Vogue about the range of matte lipsticks and mascaras, Katy said that she 'wanted to push the envelope with CoverGirl'.
'You
know, a black lipstick or a blue mascara is very Tumblr—I told them,
this is what’s happening online, this is what everyone’s Instagramming,'
she explained.
The
star revealed that she gets all of her inspiration Tumblr, noting it is
her preferred form of social media because it isn't a 'narcissistic
social platform' based on likes.
Dark arts: Perry models black lipstick
and a sexy corset in her edgy new campaign for the launch of her Katy
Kat Collection make-up line for CoverGirl
Pin-up inspired: One of the make-up lover's go-to beauty looks features red lips and winged eyeliner
Preferred social media: Katy, who is pictured performing in Dubai in 2015, said she gets all of her inspiration from Tumblr
The
Dark Horse singer already has big plans for the collection, which
includes 13 demi-matte lipsticks and mascara in blue and black.
Katy
said that she and her friends will be modeling the collection at
Coachella this weekend, and she plans on picking a 'theme for each day'.
'One day we’ll be romantic Lolitas, the next day we’ll be vampires—and I’ll match my lipstick to that theme,' she said.
Thinking ahead: Katy revealed that she
will be wearing black lipstick from her collection to the Met Gala on
May 2, and she already warned her boyfriend Orlando Bloom (pictured)
that they won't be able to kiss that night
Look of love? Katy and Orlando were
first spotted getting flirty when they ran into each at The Weinstein
Company and Netflix's Golden Globe Party on January 10 (pictured)
Katy
also plans on pushing the envelope at this year's Met Gala on May 2,
where she said she will be wearing the line's Perry Panther, the same
shade of black she models in her ad campaign.
However, her boyfriend Orlando Bloom, 39, may not be thrilled with her choice.
'It
will be really fun, and it’s super fashion, you know—you see it a lot
on the runways these days. I already told my boyfriend we will not be
able to kiss, unless he wants black lips!'
For
fans who can't wait to copy the star's beauty looks, 11 of the 13 Katy
Kat Matte Lipsticks are exclusively available on pre-order through
Walmart, while the rest of the line will start rolling out in July.