The entire family are said to be deeply concerned by the potential damage Kim’s recent appearance could have on the lucrative Kardashian brand.
‘They are considering an intervention,’ said the source. ‘They think Kim is really struggling and 'all over the place' since she had baby North.
Matriarch: Kris is said to be concerned about the effect Kim's antics are having on the Kardashian brand
Fears: The family, including sisters Khloe and Kourtney (pictured) are said to be 'planning an intervention'
It divided opinion when it dropped last month, but Kim Kardashian’s raunchy antics in fiancé Kanye West’s new video have reportedly ‘appalled’ her mother, Kris Jenner.
Fashion photographer Nick Knight directed the controversial video for Bound 2, which shows Kim nuzzling into Kanye while simulating sex as he sings and raps about threesome and casual sex.
Kardashian matriarch Kris reportedly watched the video two days before the general public and is understood to have been privately troubled by her topless antics with her fiancé.
Not happy: Kris Jenner is said to be displeased with Kim Kardashian's recent appearance in Kanye West's Bound 2 video
A source told Heat magazine: ‘Kris went ballistic, telling her daughter this is worse than the 2007 leaked sex tape that Kim made with her ex-boyfriend Ray J, because that was meant to stay private, while this was meant to go public.
‘She started crying, saying how ashamed she was to see her daughter being 'forced into something so degrading'. She's saying that Kim's destroyed all of her credibility.’
Sisters Khloe and Kourtney are also said to be dismayed by the video, which was filmed in front of a blue screen and sees Kim straddle Kanye while he rides a motorbike similar to the one used by Ryan Gosling in The Place Beyond The Pines.
Raunchy: Kim's raunchy antics have reportedly not gone down well with the rest of the family
‘Kim has never let herself be this influenced before when it comes to her image and brand.
‘So everyone wants to go into family therapy sessions - they sit the person down and tell them they are all worried and have therapy as a group.’
MailOnline have contacted Kris and Kim's representatives fro further comment.
Meanwhile the bike used in the racy video has gone under the hammer on ebay.
Competitive bidding is likely to drive up the price - December 6 is the cut off date.
The model in question is a 2010 Honda CRF250X; many motorbike forums have raved about the bike's 'great front and rear suspension' - which surely would have made Kim and Kanye's ride all the more comfortable.
It costs around $7,000 new, and is fitted with five-speed gear box and single cylinder, four-stroke engine.
Up for grabs: The bike used in Kanye West's Bound 2 video has been listed on Ebay